AI office manager

Marketing automation for pest control specialists

Not an ad platform. A faster conversion layer for pest control leads.

Marketing Automation for Pest Control Specialists

Speak to Sophiie

A live demo call from Sophiie. Two minutes, no sales pitch.

Sophiie needs this contact information to contact you about our products and services. Unsubscribe at any time.

Automation around the lead, not fake ad promises

Sophiie supports the customer communication and follow-up steps after someone calls, texts, emails, chats, or submits a form.

01

Always-on lead capture

Phone calls, website chats, emails, SMS, and webforms can feed into one queue so after-hours infestation enquiries are not missed.

Australian tradesperson on a phone call while crouched at the entry of a house
02

Treatment-specific questions

Sophiie can ask whether the issue is termites, rodents, cockroaches, wasps, fleas, or a recurring service need before the office reviews it.

Australian tradesperson taking a phone call while crouched beside a glass door on site
03

CRM follow-up reminders

Customer profiles, timelines, notes, and reminders help the team chase quotes, reschedules, and repeat treatments without searching old messages.

Australian tradesperson crouching in a doorway on site using a smartphone
04

SMS and email nudges

Sophiie can send appointment confirmations, quote follow-ups, and service reminders through the text and email workflows you configure.

Australian tradesperson standing in a doorway reading a message on a phone
05

Booking from marketing enquiries

When a lead is ready, Sophiie can check availability and move the conversation toward a booking rather than a vague callback.

Australian tradesperson sitting in a ute taking a phone call

How it works

Set up Sophiie once, then let the work flow

  1. Define what counts as a qualified pest lead

    Set the pest types, property details, service area, urgency rules, and information your team needs before booking.

  2. Route every channel into Sophiie

    Calls, chat, SMS, email, and webform submissions can be captured in the same front-office workflow.

  3. Automate the next best action

    Book ready customers, send quote follow-ups, remind service-plan customers, or flag complex enquiries for review.

  4. Measure lead movement in the CRM

    Use customer timelines and quote or booking statuses to see which enquiries still need attention.

Most pest marketing fails after the click

A homeowner does not usually research pest control casually. They see droppings, hear scratching, find termites, or need a recurring treatment scheduled. If your ad or website produces a call that goes unanswered, the lead is easy to lose.

Sophiie strengthens the handoff after the marketing touch. She answers instantly, captures the pest type, property details, urgency, and contact information, then moves the lead toward booking or review.

Follow-up is where the margin sits

Pest control marketing is not just about new enquiries. It is also about quote follow-up, seasonal reminders, recurring service plans, and customers who need reservice after a treatment. Sophiie's CRM, SMS, and email workflows help keep those next steps visible.

The automation is practical: confirmations, reminders, quote nudges, callback tasks, and customer timelines. It does not replace your judgement or your ad strategy; it keeps real leads from going quiet.

Useful context for every conversation

When the same customer calls back about an inspection, a treatment plan, or a previous infestation, Sophiie can keep the history close to the conversation. That context helps the team sound organised and helps marketing leads feel like customers sooner.

Frequently asked questions

No. Sophiie is not an ad-buying platform. It helps capture and follow up the enquiries your marketing already brings in.

Make pest control leads easier to convert

Use Sophiie to answer, qualify, remind, book, and follow up the enquiries your marketing already earns.