Flooring lead management

Flooring leads go cold quickly

Most flooring customers are not waiting around for one installer. They are checking product options, comparing quotes, and trying to understand timing. A missed call after 5 pm or a webform that waits until Monday can be the difference between a booked measure and a lost job.

Sophiie is designed to keep that first response tight. She can answer, ask the practical flooring questions, capture photos or notes through your webform workflow, and book the next step while the customer is still engaged.

A lead record your team can actually use

Instead of a name and a vague message, your team sees what the customer wants, where the property is, whether there is existing flooring, whether stairs are involved, and whether they are ready for a measure or still choosing samples.

That context helps sales staff prioritise. A commercial vinyl lead with a fixed opening date needs different handling from a homeowner comparing bedroom carpet colours.

Lead management across the whole sale

• Capture the enquiry from phone, chat, email, text, or webform.
• Qualify the flooring type, urgency, and next action.
• Book the measure, showroom visit, or callback.
• Track the quote and remind the customer at the right time.